Alexandre Herchcovitch, definitely, are in a new phase, but without forgetting the 20 years in fashion that put him as one of the leading designers in the country. In February, the paulista stunned by announcing that he was removing the brand took your own name, HERCHCOVITCH; ALEXANDER . After that, he announced a collaboration with the Bobbed -the husband’s antiquarian, Fábio Souza, who now has a collection of clothes and should debut on the first day of SPFW. Now, the designer launched the second row partnership with the brazilian network of fast fashion C & A, which brings classical pieces of 20-year career of the designer and even a wedding dress. The collection is already on sale , and should arrive today at stores.
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In this line, the designer presents classic brand in more than democratic versions, revisiting looks inspired by your DNA. For all tastes and ages, sizes and occasions, pieces for a full Cabinet that dialogue with the universe and with the urban lifestyle of young men and women in the country. With an impeccable tailoring is the big bet for the collection, with trims and symmetries. The Plaid, Pinstripe, and stripes are also present in the collection. Another bestselling novel of your career, the skulls appear printed on t-shirts and sweatshirts jackets for men and women and pressed in totem bags in leather military green.
The colors follow the designer’s favorite wallet: pink, blue, nude, red, black and white of your particular rainbow appear in tops and camisetões, blazers, trench coats, dresses and blouses romantic with a gentle touch of rock and roll in further proof of your unmistakable style above any trend. For men, black and white, merges, Navy Blue, wine and caramel in polo, shorts, sweatpants and t-shirts with prints, typographic also used in females. Grand finale of the collection, to seal the marriage between the two brands, Herchcovitch created exclusively for the C & A and a custom wedding dress for bride and groom.